{"id":239848,"date":"2021-06-17T10:42:25","date_gmt":"2021-06-17T08:42:25","guid":{"rendered":"https:\/\/avantemedios.com\/?p=239848"},"modified":"2021-10-07T17:34:53","modified_gmt":"2021-10-07T15:34:53","slug":"campana-crossmedia-con-rias-baixas","status":"publish","type":"post","link":"https:\/\/avantemedios.com\/ca\/campana-crossmedia-con-rias-baixas\/","title":{"rendered":"Campa\u00f1a crossmedia para DO R\u00edas Baixas"},"content":{"rendered":"[et_pb_section fb_built=\u00bb1&#8243; custom_padding_last_edited=\u00bbon|desktop\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb5vw||0vw||false|false\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb3_4,1_4&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb3_4&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2021\/06\/spot-ri\u0301as-baixas-albarin\u0303o-campana-avante-evolumedia.png\u00bb alt=\u00bbspot-ri\u0301as-baixas-albarin\u0303o-campana-avante-evolumedia\u00bb title_text=\u00bbspot-ri\u0301as-baixas-albarin\u0303o-campa\u00f1a-avante-evolumedia\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.10.7&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbEB Garamond|700|||||||\u00bb text_text_color=\u00bb#b2292e\u00bb text_font_size=\u00bb24px\u00bb header_font=\u00bbEB Garamond|700|||||||\u00bb header_text_color=\u00bb#b2292e\u00bb header_line_height=\u00bb1.1em\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb0vw||||false|false\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb hover_enabled=\u00bb0&#8243; text_text_color_tablet=\u00bb\u00bb text_text_color_phone=\u00bb\u00bb text_text_color_last_edited=\u00bbon|desktop\u00bb global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243;]\n<h1><span style=\"color: #333333;\">Campa\u00f1a crossmedia: El Albari\u00f1o de la DO R\u00edas Baixas \u00abGusta all\u00ed y gusta aqu\u00ed\u00bb<\/span><\/h1>\n<p><span class=\"EOP SCXW43796734 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"><\/span><\/p>\n[\/et_pb_text][et_pb_text _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb custom_margin=\u00bb||54px|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding=\u00bb22px|||||\u00bb]\n<p><span style=\"color: #333333;\">Desde\u00a0<strong><a href=\"https:\/\/www.linkedin.com\/company\/avante-medios\/\" data-attribute-index=\"4\" data-entity-hovercard-id=\"urn:li:fs_miniCompany:9232926\" data-entity-type=\"MINI_COMPANY\" style=\"color: #333333;\">Avante Evolumedia<\/a><\/strong>, como su <strong>partner de\u00a0<a href=\"https:\/\/www.linkedin.com\/feed\/hashtag\/?keywords=medios&amp;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6811620174869889024\" data-attribute-index=\"6\" style=\"color: #333333;\">medios<\/a>\u00a0<\/strong>en una alianza que dura ya 8 a\u00f1os, hemos dise\u00f1ado una\u00a0<strong><a href=\"https:\/\/www.linkedin.com\/feed\/hashtag\/?keywords=campa%C3%B1a&amp;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6811620174869889024\" data-attribute-index=\"7\" style=\"color: #333333;\">campa\u00f1a<\/a>\u00a0<a href=\"https:\/\/www.linkedin.com\/feed\/hashtag\/?keywords=crossmedia&amp;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A6811620174869889024\" data-attribute-index=\"8\" style=\"color: #333333;\">crossmedia<\/a><\/strong>\u00a0de \u00e1mbito nacional en la que tanto la comunicaci\u00f3n como el posicionamiento premium estar\u00e1n vinculados a los momentos de consumo; desarrollando <strong>estrategias ad hoc<\/strong> por perfiles y nichos para maximizar la cobertura de los diferentes <strong>targets.<\/strong><\/span><\/p>\n<p><span style=\"color: #333333;\">Esta campa\u00f1a es solo una muestra m\u00e1s del <strong>trabajo colaborativo<\/strong> entre la denominaci\u00f3n de origen y nuestra <strong>agencia de medios independiente<\/strong>, d\u00f3nde tenemos claro que para dar a conocer <strong>este producto \u00fanico hay que comunicarlo de forma eficaz para que tanto los prescriptores como el consumidor final puedan apreciar la diferencia entre los R\u00edas Baixas y el resto de la oferta existente en el mercado.<\/strong><\/span><\/p>\n<p><span><span style=\"color: #333333;\">Da igual d\u00f3nde estemos y qu\u00e9 comamos, los albari\u00f1os de la\u00a0<a href=\"https:\/\/doriasbaixas.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\"><span style=\"color: #008080; text-decoration: underline;\"><strong>DO R\u00edas Baixas<\/strong>\u00a0<\/span><\/span><\/a>son siempre una apuesta ganadora que maridan con todo. Precisamente, ese es el concepto de la \u00faltima campa\u00f1a nacional lanzada por el Consejo Regulador de la Denominaci\u00f3n de Origen gallega que estar\u00e1 activa durante este mes de junio. Una acci\u00f3n promocional que vuelve a apostar por el claim \u00a0\u201cGusta All\u00ed, Gusta Aqu\u00ed\u201d que tan buenos resultados le est\u00e1 dando a la marca.\u00a0Y\u00a0<strong><a href=\"http:\/\/vervecg.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\"><span style=\"color: #008080; text-decoration: underline;\">Verve Creative Group<\/span><\/span><\/a><\/strong> lo deja claro con 3 originales piezas.<\/span><\/span><\/p>\n[\/et_pb_text][et_pb_text _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbEB Garamond|700|||||||\u00bb text_text_color=\u00bb#b2292e\u00bb text_font_size=\u00bb24px\u00bb header_font=\u00bbEB Garamond|700|||||||\u00bb header_text_color=\u00bb#b2292e\u00bb header_line_height=\u00bb1.1em\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb0vw||||false|false\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb text_text_color_tablet=\u00bb\u00bb text_text_color_phone=\u00bb\u00bb text_text_color_last_edited=\u00bbon|desktop\u00bb global_colors_info=\u00bb{}\u00bb]\n<h2><strong><span>Los 3 spots de la campa\u00f1a<\/span><\/strong><\/h2>\n<p><span class=\"EOP SCXW43796734 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"><\/span><\/p>\n[\/et_pb_text][et_pb_divider show_divider=\u00bboff\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_divider][et_pb_video src=\u00bbhttps:\/\/www.youtube.com\/watch?v=U0d3BHWMTXo&#038;t=1s\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_video][et_pb_video src=\u00bbhttps:\/\/www.youtube.com\/watch?v=Z_hqnQbzlyk&#038;t=4s\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_video][et_pb_video src=\u00bbhttps:\/\/www.youtube.com\/watch?v=sJwDyjOENAY\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_video][\/et_pb_column][et_pb_column type=\u00bb1_4&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_sidebar orientation=\u00bbright\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb header_font=\u00bbMontserrat|600|||||||\u00bb header_text_color=\u00bb#B0272D\u00bb body_font=\u00bb|600|||||||\u00bb body_font_size=\u00bb15px\u00bb body_line_height=\u00bb1.4em\u00bb text_orientation=\u00bbleft\u00bb body_font_size_tablet=\u00bb\u00bb body_font_size_phone=\u00bb\u00bb body_font_size_last_edited=\u00bbon|desktop\u00bb border_color_all=\u00bbrgba(0,0,0,0)\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_sidebar][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb global_colors_info=\u00bb{}\u00bb]\n<p><span style=\"color: #333333;\"><em>Descubre todas las noticias relacionadas:<\/em><\/span><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_3,1_3,1_3&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2021\/07\/Tur43_DO-Rias-Baixas_Avante.jpg\u00bb alt=\u00bbTur43_DO-Rias-Baixas_Avante\u00bb title_text=\u00bbTur43_DO Rias Baixas_Avante\u00bb url=\u00bbhttps:\/\/tur43.es\/experiencias\/el-video-mas-original-para-maridar-una-comida-internacional-con-vino-de-rias-baixas.html\u00bb url_new_window=\u00bbon\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2021\/07\/Extradigital_DO-Rias-Baixas_Avante.jpg\u00bb alt=\u00bbExtradigital_DO-Rias-Baixas_Avante\u00bb title_text=\u00bbExtradigital_DO Rias Baixas_Avante\u00bb url=\u00bbhttps:\/\/www.extradigital.es\/galicia-d-o-rias-baixas-lanza-campana-nacional-de-la-mano-de-avante-evolumedia\/\u00bb url_new_window=\u00bbon\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2021\/07\/La-Publicidad_DO-Rias-Baixas_Avante.jpg\u00bb alt=\u00bbLa-Publicidad_DO-Rias-Baixas_Avante\u00bb title_text=\u00bbLa Publicidad_DO Rias Baixas_Avante\u00bb url=\u00bbhttps:\/\/lapublicidad.net\/el-albarino-rias-baixas-gusta-alli-y-gusta-aqui\/\u00bb url_new_window=\u00bbon\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_3,1_3,1_3&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2021\/07\/Marketing-Directo_DO-Rias-Baixas_Avante.jpg\u00bb alt=\u00bbMarketing-Directo_DO-Rias-Baixas_Avante\u00bb title_text=\u00bbMarketing Directo_DO Rias Baixas_Avante\u00bb url=\u00bbhttps:\/\/www.marketingdirecto.com\/marketing-general\/publicidad\/denominacion-orixe-rias-baixas-campana-nacional-avante-evolumedia\u00bb url_new_window=\u00bbon\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2021\/07\/Briefing-Galego_DO-Rias-Baixas_Avante.jpg\u00bb alt=\u00bbBriefing-Galego_DO-Rias-Baixas_Avante\u00bb title_text=\u00bbBriefing Galego_DO Rias Baixas_Avante\u00bb url=\u00bbhttps:\/\/www.briefinggalego.com\/2021\/06\/23\/la-d-o-rias-baixas-apuesta-de-nuevo-por-el-claim-gusta-alli-gusta-aqui-en-su-campana-nacional-de-la-mano-de-avante-evolumedia-y-verve-creative-group\/\u00bb url_new_window=\u00bbon\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2021\/07\/Rubrica_DO-Rias-Baixas_Avante.jpg\u00bb alt=\u00bbRubrica_DO-Rias-Baixas_Avante\u00bb title_text=\u00bbRubrica_DO Rias Baixas_Avante\u00bb url=\u00bbhttps:\/\/rubricadigital.es\/la-d-o-rias-baixas-confia-su-nueva-campana-nacional-a-avante-evolumedia\/\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb global_colors_info=\u00bb{}\u00bb]\n<h1>Tambi\u00e9n te puede interesar&#8230;<\/h1>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_blog fullwidth=\u00bboff\u00bb posts_number=\u00bb3&#8243; include_categories=\u00bball\u00bb use_manual_excerpt=\u00bboff\u00bb excerpt_length=\u00bb100&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_blog][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"<p>Desde Avante hemos dise\u00f1ado una campa\u00f1a crossmedia de \u00e1mbito nacional para nuestro partner DO R\u00edas Baixas<\/p>","protected":false},"author":1,"featured_media":239852,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"1080","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[123],"tags":[24,77,85],"class_list":["post-239848","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campanas","tag-medios","tag-publicidad","tag-campanas"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/avantemedios.com\/ca\/wp-json\/wp\/v2\/posts\/239848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/avantemedios.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/avantemedios.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/avantemedios.com\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/avantemedios.com\/ca\/wp-json\/wp\/v2\/comments?post=239848"}],"version-history":[{"count":13,"href":"https:\/\/avantemedios.com\/ca\/wp-json\/wp\/v2\/posts\/239848\/revisions"}],"predecessor-version":[{"id":241334,"href":"https:\/\/avantemedios.com\/ca\/wp-json\/wp\/v2\/posts\/239848\/revisions\/241334"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/avantemedios.com\/ca\/wp-json\/wp\/v2\/media\/239852"}],"wp:attachment":[{"href":"https:\/\/avantemedios.com\/ca\/wp-json\/wp\/v2\/media?parent=239848"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/avantemedios.com\/ca\/wp-json\/wp\/v2\/categories?post=239848"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/avantemedios.com\/ca\/wp-json\/wp\/v2\/tags?post=239848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}