{"id":244618,"date":"2023-04-19T18:42:02","date_gmt":"2023-04-19T16:42:02","guid":{"rendered":"https:\/\/avantemedios.com\/?post_type=project&p=244618"},"modified":"2023-04-20T19:17:53","modified_gmt":"2023-04-20T17:17:53","slug":"egm-asturias-1a-ola-2023","status":"publish","type":"project","link":"https:\/\/avantemedios.com\/ca\/informamos\/egm-asturias-1a-ola-2023\/","title":{"rendered":"EGM ASTURIAS 1\u00aa Ola 2023"},"content":{"rendered":"[et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|desktop\u00bb _builder_version=\u00bb4.5.1″ background_enable_color=\u00bboff\u00bb background_enable_image=\u00bboff\u00bb background_position=\u00bbtop_center\u00bb custom_padding=\u00bb9vw||0vw||false|false\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row custom_padding_last_edited=\u00bbon|phone\u00bb _builder_version=\u00bb4.5.1″ custom_margin=\u00bb|||\u00bb custom_padding=\u00bb0px|0px|0px|0px\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb11vw|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.5.1″ custom_padding=\u00bb|||\u00bb global_colors_info=\u00bb{}\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2023\/04\/1o-EGM-2023-ASTURIAS-1-scaled.jpg\u00bb alt=\u00bb1\u00baEGM 2023 ASTURIAS AVANTE\u00bb title_text=\u00bb1\u00ba-EGM-2023-ASTURIAS\u00bb force_fullwidth=\u00bbon\u00bb align_tablet=\u00bbcenter\u00bb align_phone=\u00bb\u00bb align_last_edited=\u00bbon|desktop\u00bb _builder_version=\u00bb4.10.7″ custom_margin=\u00bb||-17px|||\u00bb custom_padding=\u00bb||44px|||\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|desktop\u00bb _builder_version=\u00bb4.5.1″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb0vw||||false|false\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb3_5,2_5″ _builder_version=\u00bb4.5.1″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb-2px|auto||auto||\u00bb custom_padding=\u00bb2px|||||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb3_5″ _builder_version=\u00bb4.5.1″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.10.7″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|700|||||||\u00bb text_text_color=\u00bb#b2292e\u00bb text_font_size=\u00bb24px\u00bb text_line_height=\u00bb2em\u00bb custom_margin=\u00bb4px||7px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]\n

EGM Asturias 1\u00aa Ola de 2023<\/h1>\n[\/et_pb_text][et_pb_text _builder_version=\u00bb4.10.7″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb text_text_color=\u00bbrgba(0,0,0,0.67)\u00bb hover_enabled=\u00bb0″ global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]\n

Ya est\u00e1 disponible nuestro primer informe del EGM de AVANTE<\/a> con la 1\u00aa Ola 2023.<\/strong> Como de costumbre, desgranamos el consumo de medios publicitarios a nivel Asturias y el comportamiento de las audiencias en Radio, Internet, Prensa, Exterior y Revistas.\u00a0<\/strong><\/p>\n

Internet se sit\u00faa por primera vez como el medio l\u00edder en Asturias,<\/strong> con un incremento del 10,9%, ayudado principalmente por el crecimiento de Redes Sociales<\/strong> (+22,3%), que asciende al cuarto puesto del ranking, y Diarios en Internet<\/strong> (+7,5%).<\/span><\/div>\n
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Televisi\u00f3n<\/strong> cae un 8,7%, bajando al segundo puesto y muy cerca de Exterior,<\/strong> que crece un 6,3%. Radio,<\/strong> a pesar de crecer un 2,4%, pasa al quinto puesto por detr\u00e1s de Redes Sociales.<\/span><\/div>\n
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Los medios impresos viven en este Acumulado un importante incremento de su penetraci\u00f3n, tanto las Revistas (+26,4%) como los Diarios (+8,3%) y los Suplementos y Dominicales (+29%).<\/span><\/div>\n

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\u00bfTE INTERESA EL INFORME EGM COMPLETO?<\/strong><\/span><\/h3>\n

\u00a1Rellena el formulario para poder descargarlo!<\/strong><\/p>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb2_5″ _builder_version=\u00bb4.5.1″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_code _builder_version=\u00bb4.10.7″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb]