{"id":240229,"date":"2021-05-19T09:12:03","date_gmt":"2021-05-19T07:12:03","guid":{"rendered":"https:\/\/avantemedios.com\/?p=240229"},"modified":"2021-08-24T13:15:55","modified_gmt":"2021-08-24T11:15:55","slug":"somos-la-agencia-de-medios-de-la-nueva-campana-turismo-alicante","status":"publish","type":"post","link":"https:\/\/avantemedios.com\/en\/somos-la-agencia-de-medios-de-la-nueva-campana-turismo-alicante\/","title":{"rendered":"Agencia de medios de la campa\u00f1a Turismo Alicante"},"content":{"rendered":"\n\n\n\n[et_pb_section fb_built=\u00bb1&#8243; custom_padding_last_edited=\u00bbon|desktop\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb5vw||0vw||false|false\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb\u00bb][et_pb_row column_structure=\u00bb3_4,1_4&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][et_pb_column type=\u00bb3_4&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2021\/07\/Campana-Turismo-Alicante_Agencia-medios_Avante.jpg\u00bb alt=\u00bbCampana-Turismo-Alicante_Agencia-medios_Avante\u00bb title_text=\u00bbCampa\u00f1a Turismo Alicante_Agencia medios_Avante\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][\/et_pb_image][et_pb_divider show_divider=\u00bboff\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][\/et_pb_divider][et_pb_text _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbEB Garamond|700|||||||\u00bb text_text_color=\u00bb#b2292e\u00bb text_font_size=\u00bb24px\u00bb header_font=\u00bbEB Garamond|700|||||||\u00bb header_text_color=\u00bb#b2292e\u00bb header_line_height=\u00bb1.1em\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb0vw||||false|false\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb text_text_color_tablet=\u00bb\u00bb text_text_color_phone=\u00bb\u00bb text_text_color_last_edited=\u00bbon|desktop\u00bb]<h2><strong>Somos la agencia de medios seleccionada para gestionar la nueva campa\u00f1a Turismo de Alicante<\/strong><\/h2>\n<p><span class=\"EOP SCXW43796734 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"><\/span><\/p>[\/et_pb_text][et_pb_divider show_divider=\u00bboff\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb max_width=\u00bb100%\u00bb min_height=\u00bb30.1px\u00bb][\/et_pb_divider][et_pb_text _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb custom_margin=\u00bb||54px|||\u00bb hover_enabled=\u00bb0&#8243;]<p><span style=\"color: #333333;\">\u00abMira qu\u00e9 cosas tiene\u00a0<strong>Alicante<\/strong>, que algunos dicen que se disfruta m\u00e1s en verano y otros que se disfruta mejor el resto del a\u00f1o\u00bb. As\u00ed comienza una campa\u00f1a construida sobre dicotom\u00edas, y que naci\u00f3 con la idea de que el\u00a0<strong>Patronato de Turismo<\/strong>\u00a0y la\u00a0<strong>Concejal\u00eda de Comercio<\/strong>\u00a0unieran sus recursos para dar a conocer la diversidad de oferta de la ciudad, impactando tambi\u00e9n al turismo de proximidad.<\/span><\/p>\n[\/et_pb_text][et_pb_testimonial author=\u00bbBeatriz Herrera\u00bb portrait_url=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2021\/07\/beatriz-herrera.jpg\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb job_title=\u00bbDirectora Levante\u00bb company_name=\u00bbAvante Evolumedia\u00bb alt=\u00bbBeatriz Herrera_Avante Evolumedia Levante\u00bb title_text=\u00bbbeatriz-herrera\u00bb hover_enabled=\u00bb0&#8243; body_font=\u00bbMontserrat|600|||||||\u00bb body_text_align=\u00bbleft\u00bb author_font=\u00bbMontserrat|700|||||||\u00bb author_text_color=\u00bb#b2292e\u00bb position_font=\u00bbMontserrat|300|||||||\u00bb position_text_color=\u00bb#000000&#8243; company_font=\u00bbMontserrat|300|||||||\u00bb company_text_color=\u00bb#000000&#8243;]<p><span>\u00abEn un escenario de incertidumbre y bajo la premisa de que en en estas fechas a\u00fan se iban a mantener las distancias y algunas medidas anti-Covid, la estrategia de comunicaci\u00f3n se centr\u00f3 en mostrar espacios abiertos, en ampliar la oferta para evitar concentraciones y en transmitir ese optimismo que todos necesitamos despu\u00e9s de un a\u00f1o complicado\u00bb<\/span><\/p>\n[\/et_pb_testimonial][et_pb_text _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb hover_enabled=\u00bb0&#8243;]<p><span style=\"color: #333333;\">As\u00ed nos lo cuenta nuestra compa\u00f1era<strong>\u00a0Beatriz Herrera<\/strong>, coordinadora del proyecto desde <strong>Avante Evolumedia<\/strong>, y que ha contado con la creatividad de Gettingbetter, la producci\u00f3n de Kamestudio, la fotograf\u00eda de Rafa Gal\u00e1n y con la colaboraci\u00f3n de m\u00e1s de 20 profesionales alicantinos, para seleccionar y mostrar esos aspectos de la ciudad que no todo el mundo conoce.<\/span><\/p>\n[\/et_pb_text][et_pb_divider show_divider=\u00bboff\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][\/et_pb_divider][et_pb_video src=\u00bbhttps:\/\/www.youtube.com\/watch?v=qiu5VGwbQiw\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][\/et_pb_video][et_pb_text _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb]<p><span style=\"color: #333333;\">\u00abA tu manera\u00bb es una invitaci\u00f3n a descubrir Alicante desde diferentes \u00e1ngulos, a encontrarse con su cultura y con su comercio tradicional, sus playas y su gastronom\u00eda. Es un mensaje que atrae tambi\u00e9n al turismo de proximidad y que refuerza la imagen de una ciudad preparada para disfrutar en cualquier circunstancia en un momento clave. En la campa\u00f1a, promovida por el Patronato de Turismo y la concejal\u00eda de Comercio, se ha trabajado en cinco \u00e1reas, con sus correspondientes propuestas gr\u00e1ficas: playas y sostenibilidad, comercio, gastronom\u00eda, deporte y cultura.<\/span><\/p>\n<p><span style=\"color: #333333;\">La campa\u00f1a, que se estrena en\u00a0<strong>FITUR<\/strong>, ha programado m\u00e1s de 40 millones de impactos en el \u00e1mbito nacional y se difundir\u00e1 en <strong>prensa digital, radio, televisiones auton\u00f3micas, soportes de exterior y redes sociales.<\/strong><\/span><\/p>[\/et_pb_text][et_pb_video src=\u00bbhttps:\/\/www.youtube.com\/watch?v=0Owz7qTly2M\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][\/et_pb_video][\/et_pb_column][et_pb_column type=\u00bb1_4&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][et_pb_sidebar orientation=\u00bbright\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb header_font=\u00bbMontserrat|600|||||||\u00bb header_text_color=\u00bb#B0272D\u00bb body_font=\u00bb|600|||||||\u00bb body_font_size=\u00bb15px\u00bb body_line_height=\u00bb1.4em\u00bb text_orientation=\u00bbleft\u00bb body_font_size_tablet=\u00bb\u00bb body_font_size_phone=\u00bb\u00bb body_font_size_last_edited=\u00bbon|desktop\u00bb border_color_all=\u00bbrgba(0,0,0,0)\u00bb][\/et_pb_sidebar][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][et_pb_text _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb]<p><span style=\"color: #333333;\"><em>Descubre todas las noticias relacionadas:<\/em><\/span><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_3,1_3,1_3&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2021\/07\/El-Mundo_-Campana-Turismo-Alicante_Avante.jpg\u00bb alt=\u00bbEl-Mundo_-Campana-Turismo-Alicante_Avante\u00bb title_text=\u00bbEl Mundo_ Campa\u00f1a Turismo Alicante_Avante\u00bb url=\u00bbhttps:\/\/www.elmundo.es\/comunidad-valenciana\/2021\/05\/19\/60a4f00b21efa0cf578b4661.html\u00bb url_new_window=\u00bbon\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2021\/07\/Informacion_-Campana-Turismo-Alicante_Avante.jpg\u00bb alt=\u00bbInformacion_-Campana-Turismo-Alicante_Avante\u00bb title_text=\u00bbInformaci\u00f3n_ Campa\u00f1a Turismo Alicante_Avante\u00bb url=\u00bbhttps:\/\/www.informacion.es\/alicante\/2021\/05\/19\/nueva-campana-turistica-alicante-52022962.html\u00bb url_new_window=\u00bbon\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][\/et_pb_image][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2021\/07\/Extradigital_-Campana-Turismo-Alicante_Avante.jpg\u00bb alt=\u00bbExtradigital_-Campana-Turismo-Alicante_Avante.\u00bb title_text=\u00bbExtradigital_ Campa\u00f1a Turismo Alicante_Avante\u00bb url=\u00bbhttps:\/\/www.extradigital.es\/quien-esta-detras-de-la-nueva-campana-promocional-de-alicante\/\u00bb url_new_window=\u00bbon\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2021\/07\/EsDiario_-Campana-Turismo-Alicante_Avante.jpg\u00bb alt=\u00bbEsDiario_-Campana-Turismo-Alicante_Avante\u00bb title_text=\u00bbEsDiario_ Campa\u00f1a Turismo Alicante_Avante\u00bb url=\u00bbhttps:\/\/www.esdiario.com\/alicante\/813961796\/A-tu-manera-una-invitacion-a-descubrir-Alicante-desde-diferentes-angulos.html\u00bb url_new_window=\u00bbon\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][\/et_pb_image][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2021\/07\/Levante_-Campana-Turismo-Alicante_Avante.jpg\u00bb alt=\u00bbLevante_-Campana-Turismo-Alicante_Avante\u00bb title_text=\u00bbLevante_ Campa\u00f1a Turismo Alicante_Avante\u00bb url=\u00bbhttps:\/\/www.levante-emv.com\/comunitat-valenciana\/2021\/05\/20\/nueva-campana-turistica-alicante-comercio-52053715.html\u00bb url_new_window=\u00bbon\u00bb _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][et_pb_text _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb]<h1>Tambi\u00e9n te puede interesar&#8230;<\/h1>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][et_pb_blog fullwidth=\u00bboff\u00bb posts_number=\u00bb3&#8243; include_categories=\u00bball\u00bb use_manual_excerpt=\u00bboff\u00bb excerpt_length=\u00bb100&#8243; _builder_version=\u00bb4.5.1&#8243; _module_preset=\u00bbdefault\u00bb][\/et_pb_blog][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n\n\n\n","protected":false},"excerpt":{"rendered":"<p>Desde Avante hemos dise\u00f1ado una campa\u00f1a crossmedia de \u00e1mbito nacional para nuestro partner DO R\u00edas Baixas<\/p>","protected":false},"author":4,"featured_media":240232,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"1080","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[123],"tags":[24,77,85],"class_list":["post-240229","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campanas","tag-medios","tag-publicidad","tag-campanas"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta 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