{"id":247734,"date":"2024-10-10T11:42:32","date_gmt":"2024-10-10T09:42:32","guid":{"rendered":"https:\/\/avantemedios.com\/?p=247734"},"modified":"2025-01-08T09:29:15","modified_gmt":"2025-01-08T08:29:15","slug":"amc-networks-nos-elige-para-gestionar-su-cuenta-de-medios","status":"publish","type":"post","link":"https:\/\/avantemedios.com\/en\/amc-networks-nos-elige-para-gestionar-su-cuenta-de-medios\/","title":{"rendered":"AMC Networks nos elige para gestionar su cuenta de medios"},"content":{"rendered":"[et_pb_section fb_built=\u00bb1″ custom_padding_last_edited=\u00bbon|desktop\u00bb _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb5vw||0vw||false|false\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb\u00bb da_disable_devices=\u00bboff|off|off\u00bb global_colors_info=\u00bb{}\u00bb da_is_popup=\u00bboff\u00bb da_exit_intent=\u00bboff\u00bb da_has_close=\u00bbon\u00bb da_alt_close=\u00bboff\u00bb da_dark_close=\u00bboff\u00bb da_not_modal=\u00bbon\u00bb da_is_singular=\u00bboff\u00bb da_with_loader=\u00bboff\u00bb da_has_shadow=\u00bbon\u00bb][et_pb_row column_structure=\u00bb2_3,1_3″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb-16px|auto||auto||\u00bb custom_padding=\u00bb||5px|||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb2_3″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2024\/10\/AMC-Networks_AVANTE.jpg\u00bb alt=\u00bbAMC Networks International_AVANTE\u00bb title_text=\u00bbAMC Networks_AVANTE\u00bb _builder_version=\u00bb4.24.0″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb-16px|||||\u00bb custom_padding=\u00bb0px|||||\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.24.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|700|||||||\u00bb text_text_color=\u00bb#b2292e\u00bb text_font_size=\u00bb24px\u00bb header_font=\u00bbEB Garamond|700|||||||\u00bb header_text_color=\u00bb#b2292e\u00bb header_line_height=\u00bb1.1em\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb0vw||13px||false|false\u00bb custom_padding_tablet=\u00bb\u00bb custom_padding_phone=\u00bb\u00bb custom_padding_last_edited=\u00bbon|phone\u00bb hover_enabled=\u00bb0″ text_text_color_tablet=\u00bb\u00bb text_text_color_phone=\u00bb\u00bb text_text_color_last_edited=\u00bbon|desktop\u00bb global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0″]\n

AMC NETWORKS NOS ELIGE PARA GESTIONAR SU CUENTA DE MEDIOS<\/h1>\n[\/et_pb_text][et_pb_text _builder_version=\u00bb4.24.0″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||16px|||\u00bb custom_padding=\u00bb||6px|||\u00bb global_colors_info=\u00bb{}\u00bb]\n

AMC Networks International <\/span>Southern<\/span> <\/span>Europe<\/span> (AMCNISE), una de las mayores productoras y distribuidoras de canales tem\u00e1ticos y servicios de streaming, busca impulsar su estrategia publicitaria maximizando la inversi\u00f3n en medios<\/span><\/span><\/span><\/h2>\n[\/et_pb_text][et_pb_text _builder_version=\u00bb4.24.0″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb-28px||8px|||\u00bb custom_padding=\u00bb21px||18px|||\u00bb global_colors_info=\u00bb{}\u00bb]\n

AMC Networks International Southern Europe nos ha elegido <\/span>para<\/span> gestionar su cuenta de medios en territorio nacional tras la resoluci\u00f3n de un concurso privado lanzado este verano. De esta manera, la mayor productora independiente de canales tem\u00e1ticos en Espa\u00f1a y Portugal<\/strong> contar\u00e1 con nosotros como partner estrat\u00e9gico en Espa\u00f1a para<\/strong> desarrollar y ejecutar su estrategia de medios y optimizar la inversi\u00f3n publicitaria con un enfoque multimedia,<\/strong> pero con especial foco en el \u00e1mbito digital y en la gesti\u00f3n avanzada de datos.<\/span>\u00a0<\/span><\/p>\n

La filial de AMC Networks creadora de series ic\u00f3nicas de la televisi\u00f3n como \u2018Mad Men\u2019, \u2018Breaking Bad\u2019 o el universo de \u2018The Walking Dead\u2019, gestiona un cat\u00e1logo de 15 canales tem\u00e1ticos en nuestro pa\u00eds entre los que se encuentran marcas referentes como AMC, Canal Hollywood, Canal Historia, Canal Cocina, Canal Decasa o el servicio de streaming AMC+, que se distribuyen en las principales plataformas de televisi\u00f3n de pago.<\/span><\/strong><\/p>\n[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2024\/10\/AMC-Networks_AVANTE_Autobus.jpg\u00bb title_text=\u00bbAMC Networks_AVANTE_Autob\u00fas\u00bb _builder_version=\u00bb4.24.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.24.0″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb-28px||8px|||\u00bb custom_padding=\u00bb21px||18px|||\u00bb global_colors_info=\u00bb{}\u00bb]\n

Esta cuenta supone un hito importante para nosotros, que seguimos consolidando nuestra posici\u00f3n como un referente en el sector de la planificaci\u00f3n y gesti\u00f3n de medios<\/strong> gracias a nuestra capacidad para desarrollar campa\u00f1as cercanas e integrales tanto en soportes m\u00e1s tradicionales,<\/strong> como son el exterior, la radio o la prensa, como en entornos digitales altamente segmentados.<\/strong><\/span>\u00a0<\/strong><\/p>\n[\/et_pb_text][et_pb_testimonial author=\u00bb\u00c1lvaro Brandau\u00bb job_title=\u00bbDirector AVANTE Nacional y responsable de la cuenta\u00bb portrait_url=\u00bbhttps:\/\/avantemedios.com\/wp-content\/uploads\/2023\/03\/ALVARO-BRANDAU.png\u00bb quote_icon_color=\u00bb#b2292e\u00bb _builder_version=\u00bb4.24.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb]\n

\u00abLa confianza que ha depositado en nosotros <\/span>AMCNISE <\/span>es un reconocimiento a nuestra capacidad de ofrecer un servicio de proximidad y altamente especializado en el \u00e1mbito de la publicidad <\/span><\/span>multimedia<\/span><\/span> <\/span>y la estrategia de datos.<\/span> Nuestro objetivo es <\/span>crear para ellos<\/span> campa\u00f1as que no solo generen impacto, sino que tambi\u00e9n conecten de manera efectiva con las audiencias espec\u00edficas de cada uno de sus canales y servicios.\u00bb<\/span><\/span><\/em><\/p>\n[\/et_pb_testimonial][et_pb_text _builder_version=\u00bb4.24.0″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb-28px||8px|||\u00bb custom_padding=\u00bb21px||18px|||\u00bb global_colors_info=\u00bb{}\u00bb]\n

Actualmente, ya nos encontramos<\/span>\u00a0trabajando en la planificaci\u00f3n de varias campa\u00f1as publicitarias <\/span>para<\/span> AMCNISE <\/span>previstas para<\/span> finales de <\/span>este <\/span>a\u00f1o<\/span>. Es el caso<\/span> <\/span>d<\/span>el estreno de la segunda temporada de <\/span><\/span>\u00ab<\/span>The<\/span> <\/span>Walking<\/span> <\/span>Dead: <\/span>Daryl<\/span> Dixon<\/span>– <\/span>The<\/span> Book <\/span>of<\/span> <\/span>Carol\u00bb<\/span><\/span><\/em> para AMC+, el <\/span>estreno <\/span>de\u00a0<\/span> <\/span><\/span>\u00ab<\/span>Planeta Tierra: Extinci\u00f3n Programada\u00bb<\/span><\/span><\/em> en <\/span>Odisea<\/span> <\/span>,<\/span> el nuevo programa original de Canal Cocina <\/span>\u201c<\/span><\/em><\/span>Devu\u00e9lveme<\/span> los t\u00e1pers<\/span><\/span><\/em>\u201d<\/em> o <\/span>el\u00a0<\/span> <\/span>especial<\/span> <\/span>Sitges en D<\/span>ARK.<\/span>\u00a0<\/span><\/span>\u00a0<\/span><\/p>\n[\/et_pb_text][et_pb_text _builder_version=\u00bb4.23.1″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb-28px||8px|||\u00bb custom_padding=\u00bb21px||0px|||\u00bb global_colors_info=\u00bb{}\u00bb]\n

\u00a1No te pierdas las noticias destacadas!<\/strong><\/p>\n

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Tambi\u00e9n te puede interesar…<\/h1>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_4″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_blog fullwidth=\u00bboff\u00bb posts_number=\u00bb3″ include_categories=\u00bball\u00bb use_manual_excerpt=\u00bboff\u00bb excerpt_length=\u00bb100″ show_author=\u00bboff\u00bb _builder_version=\u00bb4.24.0″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_blog][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"

AMC Networks International Southern Europe busca impulsar su estrategia publicitaria maximizando la inversi\u00f3n en medios con un enfoque centrado en la optimizaci\u00f3n del dato<\/p>","protected":false},"author":5,"featured_media":247736,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"1080","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[26,123],"tags":[164,230,24,144],"class_list":["post-247734","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad","category-campanas","tag-comunicacion","tag-clientes","tag-medios","tag-planificacion"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/avantemedios.com\/en\/wp-json\/wp\/v2\/posts\/247734","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/avantemedios.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/avantemedios.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/avantemedios.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/avantemedios.com\/en\/wp-json\/wp\/v2\/comments?post=247734"}],"version-history":[{"count":9,"href":"https:\/\/avantemedios.com\/en\/wp-json\/wp\/v2\/posts\/247734\/revisions"}],"predecessor-version":[{"id":248291,"href":"https:\/\/avantemedios.com\/en\/wp-json\/wp\/v2\/posts\/247734\/revisions\/248291"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/avantemedios.com\/en\/wp-json\/wp\/v2\/media\/247736"}],"wp:attachment":[{"href":"https:\/\/avantemedios.com\/en\/wp-json\/wp\/v2\/media?parent=247734"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/avantemedios.com\/en\/wp-json\/wp\/v2\/categories?post=247734"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/avantemedios.com\/en\/wp-json\/wp\/v2\/tags?post=247734"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}